I just adopted a puppy from my local animal shelter. I want

I just adopted a puppy from my local animal shelter. I want

I just adopted a puppy from my local animal shelter. I want to make sure she has as healthy a life as I can provide, so I visit a boutique pet supplies store close to my home in search of some grain-free dog food. After picking up the food I want to try, I notice a freezer right next to the register that sells frozen treats for dogs. Wanting to spoil my dog and make her feel comfortable in her new surroundings, I buy her one even though it is $7. Answer the following questions:
Describe the various types of motives that might be underlying this purchase and how they influence my decision to purchase the frozen treat.
How has the retailer set up their store to make it more likely that I will purchase one of these very expensive treats?
What else can the retailer do to sell me more items within this visit to their store?

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