Mega Rich Company (MRC) is a privately held company

The CaseMega Rich Company (MRC) is a privately held company incorporated in 1975 in Albuquerque, NewMexico, USA. The company is active in transportation industry and sells a wide range of vehiclesranging from motorbikes and cars to ships, trains and even planes. Their customers are mostlycompanies and organisations (B2B).MRC grew rapidly in its first decade. While they started as a local business in USA, they soon expandedto an international business after few years with two dozen offices across several countries in fivecontinents. However, in more recent years, they started to see some declines and drops in theirrevenue and profitability due to competitors’ pressure and change of customers’ behaviour.